Madison Square Garden Company
MSG Sports extends Lexus marketing partnership
Madison Square Garden Sports and sister firm MSG Entertainment have announced a multiyear marketing partnership renewal with luxury automaker Lexus, which remains designated a signature partner of both…
DraftKings extends wide-ranging MSG deal
The Madison Square Garden Company (MSG) has renewed an agreement with US daily fantasy sports operator DraftKings
Asset manager Legg Mason withdraws from all sports sponsorships
Asset management firm Legg Mason has withdrawn from all sports sponsorship, including its long-standing partnerships with the Baltimore Orioles and the Baltimore Ravens as well as the skybox at Madison…
Madison Square Garden replaces Coca-Cola with PepsiCo
New York’s Madison Square Garden Company has entered into a wide-ranging partnership with multinational food and beverage company PepsiCo.