London Marathon Events
UK public-service broadcaster the BBC has agreed a five-year extension to its rights deal for RideLondon, while US automotive manufacturer Ford has signed on as presenting partner of the event touted as…
Four events from the World Marathon Majors have signed agreements with fitness and well-being subscription technology company iFit
The organisers of the London Marathon have signed automotive manufacturer Nissan as official automotive supplier for the 2021 edition of the event
Swiss watchmaker Tag Heuer has extended its ‘Official Timekeeper’ sponsorship of the London Marathon through to 2023.
Global healthcare company Abbott has extended its London Marathon sponsorship for another three years, from 2022 until 2024
IT services and business solutions company Tata Consultancy Services has signed a major deal as title sponsor of the London Marathon for six years, from 2022 to 2027
The London Marathon has added butter spread brand Flora – a headline sponsor of the event from 1996 to 2009 – to its portfolio of sponsors.