Gatorade

Basketball

Sports drink and nutrition brand Gatorade has agreed a deal to sponsor this year’s Fiba Basketball World Cup, which will take place in Japan, Indonesia and the Philippines.
Football

PepsiCo’s Gatorade brand will be seen hydrating players on the sidelines for the first time in its next sponsorship agreement with the Champions League after Uefa persuaded clubs to make the inventory available. Ben Cronin provides detailed analysis of the sponsorship renewal.
Ice Hockey

Gatorade Canada has announced a new partnership deal with the Professional Women’s Hockey Players Association ahead of their upcoming fourth season that kicks off on October 14 in Montreal, Canada.
Football

Manchester City has renewed its sponsorship agreement with sports drink and nutrition brand Gatorade for three more years from 2022-23 to 2024-25
Football

Italian Serie A club Inter Milan has renewed its sponsorship deal with PepsiCo-owned sports drink brand Gatorade
Rugby League

Soft drinks producer Britvic has signed a major deal with the organising committee for this year’s Rugby League World Cup, through which its brands Pepsi Max and Gatorade will become official sponsors o…
Football
Soft Drinks

LaLiga, organising body of the top two divisions of Spanish club football, has agreed a partnership with sports-themed drinks and food products manufacturer Gatorade, focused on four markets in the Americas
Football
Soft Drinks

Italian Serie A football club Inter Milan has signed a sponsorship deal with isotonic sports drink brand Gatorade. The two-year deal will cover the 2018-19 and 2019-20 seasons
Football
Soft Drinks

PepsiCo-owned isotonic drinks brand Gatorade has agreed a global partnership with English Premier League football club Manchester City.

Triathlon
Soft Drinks

PepsiCo-owned isotonic drinks brand Gatorade has agreed to become a partner of the Ironman triathlon series.