Fiorentina

Italian Serie A club Fiorentina has renewed its sponsorship deal with digital payment services provider PlanetPay365

Fiorentina and Le Coq Sportif launched their 2017-18 kit via a digital-first campaign promoting the familiar purple home jersey alongside four away kits – each representing one of the city’s ancient neighbourhoods.

Italian Serie A football club Fiorentina has entered into a partnership with IT services provider Var Group. The three-and-a-half-year deal will run until June 2022