European Sponsorship Association (ESA)
Rise of AI picked out as key trend by industry body ESA
Artificial intelligence has emerged as one of the key compelling trends influencing the continued growth of the sponsorship industry, according to members of the European Sponsorship Association (ESA).
Study: European sports sponsorship market grows to record €20.7bn
Research from the European Sponsorship Association and Nielsen Sports has found that the total value of Europe’s sponsorship market increased by 4.3 per cent over the past year from €27.85bn ($29.92b
ESA: European sponsorship bounces back in 2021, remains below pre-pandemic levels
The European sponsorship market bounced back in 2021 but is still valued below pre-pandemic levels, according to new research
ESA survey: Sponsorship industry confidence highest since Covid-19 began
European sponsorship industry confidence has reached its highest level since the Covid-19 pandemic struck in spring 2020, according to the European Sponsorship Association's ‘Sponsorship Sentiment Tracker’.
European Sponsorship Association elects three new directors, increases diversity
The European Sponsorship Association elected three new directors to the ESA board at today’s online Annual General Meeting.
ESA study: Pandemic provoked drop in European sponsorship industry confidence
Overall confidence among European sponsorship professionals has dipped in the last month, reflecting “ongoing challenges in overcoming the Covid-19 pandemic”, according to the tenth edition of the Eur…
Confidence returning to European sponsorship industry, says ESA survey
European sponsorship industry confidence has reached its highest level since the European Sponsorship Association (ESA) began tracking sentiment at the start of the Covid-19 pandemic last year
ESA report: European sponsorship market shrunk by 23 per cent in 2020
The impact of the Covid-19 pandemic caused a 23-per-cent contraction in the European sponsorship market, according to research conducted for the '2021 ESA Sponsorship Market Overview'
Latest ESA survey indicates confidence dip within sponsorship industry
The latest European Sponsorship Association (ESA) Sponsorship Sentiment Tracker shows the overall health of the European sponsorship industry has taken a hit
Sponsorship industry confidence on the rise, reports ESA survey
The European Sponsorship Association (ESA) has reported a “sharp rise in confidence” across both the UK and continental Europe in the third wave of its sponsorship industry-wide survey.
ESA survey signals ‘cautious optimism’ in sponsorship sector as sport returns
A survey by the European Sponsorship Association (ESA) has revealed a mood of ‘cautious optimism’ among stakeholders in sponsorship as sport and entertainment returns from the hiatus forced by the Cov…
ESA survey reveals short-term uncertainty, long-term confidence in sponsorship
Research from the European Sponsorship Association (ESA) has revealed confidence in the long-term health of the sponsorship industry, despite Covid-19
European sponsorship market worth over €30bn, says ESA report
The overall value of the European sponsorship market by volume rose by 1
Tributes paid as sponsorship ‘innovator’ Hester passes away
The European Sponsorship Association has paid tribute to the well-respected sponsorship industry veteran Toby Hester, who has died at the age of 57
ESA forms Future Leaders Board
The European Sponsorship Association, the membership body that works to inspire better marketing across rights holders, brands and agencies, has created a strategic junior board that will work alongside the main board in an effort to provide insight, and deliver strategic direction, from a different perspective.
Countdown to the ESA Awards – nominees for the ESA Best of Europe category
Ten national sponsorship award-winners from across Europe have been nominated for the prestigious ESA Best of Europe 2014 prize at the 2014 ESA Excellence Awards to be decided this Thursday.
Countdown to the ESA Awards – nominees for the Multinational category
Heineken, Johnnie Walker, McDonald’s and Standard Life Investments are the shortlisted brands in the Multinational category for the 2014 ESA Excellence Awards to be decided this month.
Countdown to the ESA Awards – nominees for the Business to Employee category
DLL, Halifax, McDonald’s and Standard Life are the shortlisted brands in the Business to Employee category for the 2014 ESA Excellence Awards to be decided this month.