Euroleague Basketball

Euroleague Basketball and Turkish nut and dried fruit brand Tadim have extended their association until the end of the 2022-23 season

Quick service restaurant chain Domino's Pizza has signed a central sponsorship agreement with Euroleague Basketball

Euroleague Basketball has announced plans for an aggressive licensing and merchandising programme after partnering with Amazon to launch a dedicated store on the e-commerce platform

Dafabet, the Philippines-based betting operator, has become a regional sponsor in Asia of basketball’s EuroLeague and EuroCup competitions.

Outdoor furniture products brand Siesta has extended its sponsorship of Euroleague Basketball into the new 2020-21 season

Indian specialist tyre brand BKT has become the latest Premium Partner of Euroleague Basketball, gaining rights to EuroLeague and EuroCup competitions and adding to its portfolio of team sport sponsorships

The Euroleague Basketball governing body has signed a Germany-focused sponsorship deal with the Frutti Extra drinks brand

Turkish financial services company DenizBank has signed a global partnership agreement with the Euroleague Basketball governing body

The Turkish division of Chinese IT and technology company Lenovo has agreed a deal to sponsor the Euroleague and EuroCup club basketball competitions for the 2019-20 season

Russian online gaming company Winline has signed as the Official Betting Partner of Euroleague Basketball in Russia until 2022

Euroleague Basketball has agreed a new partnership with streetwear clothing company Kickz

In the latest interactive monthly data report, SportBusiness Sponsorship analyses the sponsorship landscape of basketball in the US and Europe.

Insurance provider Axa Spain has become a sponsor of the Euroleague and EuroCup basketball tournaments

Euroleague Basketball has entered into a partnership with the Spanish wine region of Rioja. As part of the agreement, Rioja will serve as a main sponsor of the EuroLeague and EuroCup competitions

Online sports betting and gaming operator Bwin has struck a three-year sponsorship deal with Euroleague Basketball

Euroleague Basketball has agreed a new partnership with online ticket exchange company StubHub

US-based mobile lottery service Lottery.com will pay between €2.25m ($2.6m) and €2.5m

Online gaming company BetVictor has become the Official Betting Partner of Euroleague Basketball in Germany until 2020 – taking over from online betting rival Tempobet in the country.