French lubricants maker Motul has made a major investment in title rights and trackside advertising to races in the MotoGP World Championship and title sponsorship of the FIM Superbike World Championship (SBK).
French lubricant manufacturer Motul has moved to strengthen its presence in the professional motorcycling market by signing a wide-ranging sponsorship deal with the Dorna Sports agency.
Italian telematics company Octo has agreed a deal to become the title sponsor of the 2015 British Grand Prix, the 12th round on the MotoGP motorcycling series’ calendar.
US information technology company UST Global will sponsor the MotoGP World Championship after reaching an agreement with the motorcycling series’ commercial rights holder, Dorna Sports.
Tyre manufacturer Dunlop has agreed an expanded partnership with the Moto2 and Moto3 motorcycling series from 2015.
German lubricant manufacturer Liqui Moly has agreed a deal with MotoGP commercial rights holder Dorna Sports to become the official oil supplier to the motorcycling championship’s Moto2 and Moto3 series in 2015.
Motorcycle accessories firm Shad has agreed a multi-year deal with the Superbike World Championship’s (WSBK) commercial rights holder Dorna Sports to become an official supplier to the series.
Telecommunications company Telecom Italia has renewed its partnership with the MotoGP World Championship through 2016 to include title sponsorship of the motorcycling series’ San Marino race.
Taiwanese motorcycle company Kymco has agreed a deal with the Superbike World Championship’s (WSBK) commercial rights holder Dorna Sports to become a technical supplier to the series.
Italian industrial vehicle manufacturer Iveco has agreed a title sponsorship deal for the 2014 TT Assen MotoGP motorcycling race, with the contract designed to promote its new Daily model.
Italian footwear manufacturer Pantofola d’Oro has struck a partnership deal with the Superbike World Championship.
The MotoGP motorcycling championship has signed a multi-year deal with Singha making the Thai brand its first-ever official beer partner.
Spanish telecommunications company Telefónica has increased its presence in the MotoGP motor cycling series after reaching a deal with commercial rights holder Dorna Sports for its Movistar brand to become the title sponsor of the Gran Premio de Aragón.
Gruppo Campari-owned drinks brand Espolòn Tequila has agreed a sponsorship deal with MotoGP for the 2014 season of the motorcycling series.
Energy drinks brand Monster has expanded its involvement in MotoGP after agreeing a deal with the motor cycling series’ commercial rights holder Dorna Sports.