Italian motorcycle boots manufacturer Gaerne has expanded its partnership with the Superbike World Championship (WorldSBK) motorcycling series.
Tyre supplier Pirelli has expanded its involvement with the Superbike World Championship by signing up as the main sponsor of three of the series’ rounds.
Helmet manufacturer HJC has been named the title sponsor of this year’s Czech leg of the MotoGP motorcycling world championship.
French lubricants maker Motul has made a major investment in title rights and trackside advertising to races in the MotoGP World Championship and title sponsorship of the FIM Superbike World Championship (SBK).
French lubricant manufacturer Motul has moved to strengthen its presence in the professional motorcycling market by signing a wide-ranging sponsorship deal with the Dorna Sports agency.
Italian telematics company Octo has agreed a deal to become the title sponsor of the 2015 British Grand Prix, the 12th round on the MotoGP motorcycling series’ calendar.
US information technology company UST Global will sponsor the MotoGP World Championship after reaching an agreement with the motorcycling series’ commercial rights holder, Dorna Sports.
Tyre manufacturer Dunlop has agreed an expanded partnership with the Moto2 and Moto3 motorcycling series from 2015.
German lubricant manufacturer Liqui Moly has agreed a deal with MotoGP commercial rights holder Dorna Sports to become the official oil supplier to the motorcycling championship’s Moto2 and Moto3 series in 2015.
Motorcycle accessories firm Shad has agreed a multi-year deal with the Superbike World Championship’s (WSBK) commercial rights holder Dorna Sports to become an official supplier to the series.