Conmebol
Hyundai deal takes Copa Libertadores portfolio close to completion
South Korean car maker Hyundai Motor has signed as a new top-tier sponsor of South America’s main club competition, the Copa Libertadores, for three years until 2026.
Betano continues South America expansion with Conmebol agreement
Sports betting firm Betano has bolstered its sponsorship portfolio in South America after today announcing a new four-year deal with the South American Football Confederation (Conmebol).
Globo regains Copa América rights, Michelob Ultra sponsors 2024 edition
Brazilian media group Globo has reclaimed rights to the Copa América after securing exclusivity in the country to next year’s tournament, while brewing giant AB InBev will sponsor the event through its Michelob Ultra brand.
Mercado Libre joins growing portfolio of Conmebol club competition sponsors
Mercado Libre, one of the leading e-commerce firms in Latin America, has signed up as a sponsor of all club competitions run by Conmebol, South American football's governing body
Electronic Arts renews deal with Conmebol
Video game developer Electronic Arts (EA) has renewed its sponsorship agreement with South America’s football governing body Conmebol in a multi-year deal.
TCL ups presence in South American football with Copa Libertadores deal
Chinese consumer electronics company TCL has expanded its sponsorship activity in South American football by becoming an Official Sponsor of the Copa Libertadores club competition for the 2023-26 cycle
Coca-Cola, Powerade named Conmebol club competition sponsors in four-year deal
Conmebol, the governing body for football in South America, has added Coca-Cola to its sponsorship portfolio in a four-year deal covering various club competitions
Mastercard adds women’s event to extended Copa Libertadores deal
Global payments company Mastercard has extended its sponsorship deal for the Copa Libertadores, while adding backing of the women’s edition of the South American club football tournament.
Amstel serves up Conmebol extension to 2026, adds Libertadores Femenina
Heineken-owned beer brand Amstel has extended its sponsorship of the men’s Copa Libertadores until 2026 in a deal that also includes backing of the women’s version of the top-tier continental clubs com…
Conmebol, FC Diez Media launch ‘360-degree’ sponsorship plan for 2023-26 cycle
The South American Football Confederation (Conmebol) and its exclusive commercial agency FC Diez Media have launched the sponsorship plan for the 2023-26 cycle of Conmebol club competitions
Crypto.com named Copa Libertadores sponsor and NFT licensee
The South American Football Confederation (Conmebol) has signed up cryptocurrency platform Crypto.com as a sponsor of its Copa Libertadores club competition.
The deal makes Crypto
Conmebol, FC Diez Media launch standalone packages for women’s Copa Libertadores
The South American Football Confederation (Conmebol) and the IMG-owned FC Diez Media have launched standalone sponsorship packages for the women’s Copa Libertadores for the first time.
DHL signs up to sponsor Copa Libertadores and Copa Sudamericana
The South American Football Confederation (Conmebol) has added global logistics specialists DHL as a sponsor of its Copa Libertadores and Copa Sudamericana club competitions
Diageo follows Mastercard and Ambev in exiting Copa América sponsorship
Alcoholic drinks group Diageo has pulled out of its Copa América sponsorship, following the examples of Mastercard and Ambev, which deactivated their deals earlier this week.
Mastercard and Ambev halt Copa América deal, Latam Airways signs Chile sponsorship
Global payments provider Mastercard and brewing company Ambev have de-activated their sponsorship of the upcoming Copa América tournament as concerns rise about the event’s safety in Covid-19-affected Br…
Betsson signs on as regional sponsor of Copa América
Online gaming operator Betsson has been unveiled as a regional sponsor of the upcoming Copa América national team football tournament in Brazil.
TCL continues sponsorship of Copa América
South American football's governing body Conmebol has extended its deal with television manufacturer TCL Electronics as sponsor of international men's competition, the Copa América.
FC Diez Media retains Conmebol club competition rights to 2026
The South American Football Confederation (Conmebol) has opted to retain FC Diez Media as the agency to market commercial rights to its club competitions from 2023 to 2026