Confederação Brasileira de Futebol (CBF)

The Brazilian Football Confederation (CBF) has extended and expanded a sponsorship deal with automotive manufacturer Chevrolet.

Tyre manufacturer Continental has expanded its football presence by becoming a sponsor of the Copa do Brasil knockout club football competition.

The Brazilian Football Confederation (CBF) has agreed a 30-year sponsorship deal with Ultrafarma, an e-commerce company that works in the pharmaceutical sector.

Automotive manufacturer Chevrolet has signed up as the title sponsor of the Brasil Global Tour – the series of friendly matches featuring the Brazil national football team.

Government-owned bank Caixa Economica Federal has renewed its major shirt sponsorship deal with Campeonato Brasiliero football club Corinthians for the 2015 season.

Brazilian telecommunications company TIM has further strengthened its considerable presence in the Campeonato Brasileiro Série A football league by signing one-year sponsorship agreements with Coritiba and Atletico Paranaense.

Campeonato Brasileiro Série A football team Palmeiras has continued its sponsorship drive by signing up insurance group Prevent Senior as an additional shirt sponsor.

Campeonato Brasileiro Serie A football club Fluminense has secured a one-year sponsorship deal with food group Frescatto Company.

The Brazilian Football Confederation (CBF) has sealed an eight-year extension to its sponsorship agreement with telecommunications brand Vivo, part of the Telefonica Group.

Campeonato Brasileiro Série A football club Atlético Mineiro has unveiled its sponsors for the new year, with real estate company MRV Engenharia set to serve as its main partner.

Brazilian credit card company Elo has agreed a three-year sponsorship deal for the Copa do Brasil club football competition.

Government-owned bank Caixa Economica Federal has renewed its title sponsorship of the Campeonato Brasileiro for the second edition of the women’s football league.

French tyre manufacturer Michelin has agreed a deal to become a sponsor of the Brazil national football team.

The General Motors-owned car brand Chevrolet is growing its presence in Brazilian football in order to connect with customers and increase its share of the Brazilian market, where the brand competes with Fiat and Volkswagen in the top three for sales of small cars.

General Motors-owned car brand Chevrolet will pay around R21m (€6.9m/$9.5m) per year for the title sponsorship rights to Brazilian football’s first and second division leagues, for five years, from 2014 to 2018, in a deal agreed in April.

Nutrition supplements company Herbalife has agreed a sponsorship deal with the Copa do Brasil domestic club football knockout competition.

The Rugby League World Cup 2013, currently being hosted by England and Wales, will make £2m (€2.4m/$3.2m) to £3m in sponsorship revenue, according to Sports Sponsorship Insider research.

The French football federation, the Fédération Française de Football, expects to increase its national team sponsorship revenue by between 10 and 15 per cent in its next cycle, to about €72m ($96.5m) per year, with a host of deals set to be agreed in the coming months.