City Football Group

Japan’s number one beer brand Asahi Super Dry has signed as a new global sponsor of City Football Group (CFG), including Premier League champions Manchester City.

US-based water technology company Xylem has renewed its multi-year global sponsorship of Premier League Champions Manchester City and selected City Football Group teams

Nissan is likely to pivot away from striking global sponsorship deals to focus instead on more ‘strategic partnerships’ according to Owen Hughes, head of global sponsorship for the car manufacturer.

Two City Football Group-owned clubs, Manchester City Women and New York City FC, have announced sponsorship deals with American headphones brand JLab Audio.

Australian football club Melbourne City FC has signed up MyRepublic as its official internet provider

Indian football club Mumbai City has expanded its deal with Expo 2020 Dubai to a global sponsorship contract

Football club ownership company City Football Group has extended its global sponsorship with Japanese carmaker Nissan into a third contract term

Workspace providers WeWork has signed sponsorship deals with English Premier League champions Manchester City and sister club, New York City FC

English Premier League champions Manchester City has signed up Expo 2020 Dubai as the club’s ‘Official Exhibition Partner’ in a short-term sponsorship deal. T

America's top athletes could be banned from the Olympics and other major international sporting events if the US follows through on its threat to withdraw funding from the World Anti-Doping Agency - Reuters

Major League Soccer team New York City FC is tweaking its business model to put an increased focus on team-specific corporate partnership sales

Abu Dhabi airline Etihad Airways has agreed a deal to sponsor Mumbai City FC, the Indian Super League club that last month became part of City Football Group

City Football Group (CFG), which owns English Premier League champion Manchester City, has signed up Cisco as the official technology partner of the group

Video gaming brand EA Sports has signed a global partnership with multi-club owner City Football Group to become the Official Gaming Partner of Manchester City, New York City and Melbourne City

English Premier League football club Manchester City has agreed a new partnership with South Korean sports service developer Superbloke and has extended its deal with Hong Kong-based direct selling company…

German sportswear brand Puma has signed a personal sponsorship deal with Manchester City manager Pep Guardiola

Japanese car brand Nissan has extended its global partnership with City Football Group (CFG) and signed a new ambassador in Pep Guardiola