Borussia Dortmund
Horizm adds Dortmund to growing digital management portfolio
German Bundesliga club Borussia Dortmund has become the latest high-profile football club to appoint digital inventory management company Horizm to maximise income from their digital assets
Chinese electronics brand CHiQ extends with Borussia Dortmund
German Bundesliga club Borussia Dortmund has extended its global sponsorship deal with CHiQ, a sub-brand of Chinese consumer electronics company Changhong
Borussia Dortmund renews China regional beer sponsorship with Würenbacher
German Bundesliga club Borussia Dortmund (BVB) has renewed its regional sponsorship deal for China with beer brand Würenbacher.
The new deal covers two seasons, 2021-22 and 2022-23.
Borussia Dortmund sweetens portfolio in Sportfive-brokered regional Riesen deal
German Bundesliga football club Borussia Dortmund has signed up confectionery brand Riesen as a regional sponsor in North America.
The two-year deal was brokered by the Sportfive agency
Borussia Dortmund expands US reach with BetMGM partnership
Bundesliga giant Borussia Dortmund is looking to expand its reach in North America by securing an exclusive regional marketing partnership with gaming operator BetMGM
Tectake online retailer joins Borussia Dortmund as ‘Premium Partner’
Online house and garden furniture retailer Tectake will become a new sponsor of German Bundesliga club Borussia Dortmund from the second half of the 2020-21 season
Borussia Dortmund inks deal with crypto platform Bybit
Singapore-based cryptocurrency derivatives exchange Bybit has announced a global, multi-year partnership with German Bundesliga football club Borussia Dortmund
Borussia Dortmund sign early Rowe renewal in Sportfive-brokered deal
German Bundesliga club Borussia Dortmund has extended its sponsorship deal with lubricants manufacturer Rowe
Hankook extends Borussia Dortmund sponsorship for two more years
Korean tyre brand Hankook has extended its sponsorship of German Bundesliga club Borussia Dortmund for another two years
Energy brand Dew21 signs with Borussia Dortmund in deal brokered by Sportfive
Bundesliga club Borussia Dortmund has signed a five-year ‘premium partnership’ with Dortmund-based energy and water supplier Dew21.
Covid-19 hits Borussia Dortmund’s financials, Sportfive brokers blockchain deal
Covid-19 has seen German Bundesliga football club Borussia Dortmund post a net loss of €43.9m ($52.3
Round-Up: Chinese sponsors exit English football deals, Seoul shuts out fans again, Uighur group calls for Beijing 2022 rethink, and more
Chinese company LD Sports is to walk away from its £7.5m ($9.8m/€8.3m
Borussia Dortmund to kick off virtual Asia tour with Tmall launch
German Bundesliga club Borussia Dortmund will launch an official store on Alibaba-owned Chinese ecommerce platform Tmall this Friday, ahead of the start of its virtual summer tour of Asia on Saturday
Borussia Dortmund splits shirt rights between Evonik and 1&1
Bundesliga club Borussia Dortmund will split its shirt sponsorship rights between the incumbent chemicals brand Evonik and telecommunications company 1&1 from next season
Puma triples rights fee in Borussia Dortmund kit deal
Sports brand Puma’s strategy of tying up major European football clubs to kit supplier agreements has generated a substantial new deal with Bundesliga club Borussia Dortmund.
#CheerForBVB Official Partner Launch – TikTok & Borussia Dortmund
Borussia Dortmund was the first German club to pen an official partnership with the ByteDance-owned platform and launched it with a video-led challenge to boost user engagement and attract a new, younger generation of fans.
Borussia Dortmund teams up with InstaForex
Borussia Dortmund has agreed a two-season deal that will make online forex trading company InstaForex an official partner of the German Bundesliga football club in Asia and the Commonwealth of Independent…
Dortmund scores sponsorship hat-trick
German Bundesliga football club Borussia Dortmund has agreed new partnerships with banking group Comdirect and IT security specialist ESET, along with extending its deal with beverages manufacturer Coca-Cola