Basketball Bundesliga

Germany’s Basketball Bundesliga (BBL) has entered into a partnership with the Layenberger Nutrition Group, whose Gymper fitness brand will benefit from exposure on referees’ jerseys.

German telco Deutsche Telekom has agreed a deal for its MagentaSport service to become the new title sponsor of the BBL Pokal domestic basketball competition

German Basketball Bundesliga club Fraport Skyliners has extended a deal with its title sponsor, while the league has entered into a partnership with fences and gates manufacturer Ranko.

Telecommunications provider Otelo has renewed its premium partner agreement with German Basketball Bundesliga team Alba Berlin.

German Basketball Bundesliga clubs Bayern Munich and s.Oliver Baskets have secured new commercial partnerships ahead of the 2015-16 season.

German Basketball Bundesliga team S.Oliver Baskets has secured sportswear company K1X as its new kit provider.

Italian sportswear company Macron has entered into a partnership with German Basketball Bundesliga top-tier club MHP Riesen Ludwigsburg.

German Basketball Bundesliga team Skyliners Frankfurt has agreed a multi-year extension with its title sponsor Fraport.

Italian sportswear manufacturer Macron has reached a deal to become the new technical partner of German Basketball Bundesliga team Brose Baskets.

Porsche-owned consultancy firm MHP has renewed its title deal with German Basketball Bundesliga (BBL) club Riesen Ludwigsburg as teams continue to rely on local companies for their top deals.

German Basketball Bundesliga team Alba Berlin has reached deal to make telecommunications brand Otelo an official sponsor for the 2014-15 season.

Austrian-headquartered sports betting company Ruleo Alpenland has signed a multi-year agreement to become the official betting partner of Germany’s Basketball Bundesliga.