Atlético de Madrid
Atlético to sue WhaleFin for €20m over terminated shirt sponsorship
Spanish LaLiga club Atlético de Madrid is seeking €20m ($21.8m) in compensation from former shirt sponsor WhaleFin, the cryptocurrency investment platform that prematurely terminated its deal earlier this year.
Riyadh Air starts low on rights fee escalator for Atlético shirt deal
Riyadh Air has put Atlético de Madrid at the centre of its efforts to build a global brand ahead of its maiden commercial flight in 2025.
Clench Your Teeth – Dentix & Atlético Madrid
Atléti and its official dental services provider promoted their partnership in 2017-18 with ‘Clench Your Teeth’.
Socios.com adds Atlético Madrid to fan token portfolio
LaLiga club Atlético Madrid has signed a partnership deal with Socios.com, the blockchain-based fan engagement and rewards platform.
As the club's ‘Official Fan Token partner’, Socios.com