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Yobet enters UK sponsorship scene with Swansea City deal

Championship football club Swansea City has unveiled online betting brand Yobet as its new front-of-shirt sponsor.

The deal covers the 2019-20 Championship season and also names Yobet as the principal betting partner of the Welsh team.

As part of the agreement, Yobet will also feature prominently across training kit worn by Swansea players, coaches and backroom staff.

Swansea’s junior-sized retail shirts will not feature Yobet’s logo due to current advertising legislations relating to betting sponsors.

The deal marks Yobet’s first sports sponsorship deal in the UK.