William Hill adds Tottenham to Premier League portfolio

Bookmaker William Hill has secured its second English Premier League deal in the space of a week after it entered into a partnership with Tottenham Hotspur.

The agreement will run for two seasons, from 2016-17 to 2017-18.

Under the deal, William Hill will serve as Tottenham’s official European and Australian betting partner and benefit from a presence on all official club media channels.

William Hill branding will appear on advertising boards inside the team’s White Hart Lane home stadium, where the bookmaker will also offer betting services on matchdays.

In addition, the bookmaker will invest in a community project delivered by the Tottenham Hotspur Foundation, the club’s official charitable body.

The agreement comes after William Hill struck a similar two-season deal with Premier League side Everton earlier this week.