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UTMB World Series unveils three-year Dacia sponsorship

(Photo by UTMB World Series/Dacia)

Global trail running circuit the UTMB World Series has announced a three-year sponsorship agreement with Romanian car manufacturer Dacia ahead of the inaugural UTMB World Series season.

The deal sees Dacia become the exclusive automotive partner of the series until 2024. Under the deal, Dacia will provide operational support – including off-road vehicles – to event organisers.

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