HomeNewsNewsOther IndustryWinter SportsGlobal

TechnoAlpin maintains commitment to World Para Snow Sports

World Para Snow Sports has extended its partnership with snow making technology company TechnoAlpin to cover all major championships through to 2022.

The South-Tyrolean company has been the official supplier of World Para Snow Sports Championships since 2017. From the 2018-19 season, the cooperation has been extended to the entire Para alpine skiing, Para Nordic skiing and Para snowboard World Cup seasons.

This year, the company has already supported three World Championships – the Para Alpine Worlds in Kranjska Gora, Slovenia, and Sella Nevea, Italy, in January; the Para Nordic Worlds in Prince George, Canada, in February; and the Para Snowboard Worlds in Pyha, Finland, in March.

Lillehammer, Norway, will host the next World Championships in 2021. It will be the first time the same city organises the Para Alpine Skiing, Para Nordic Skiing and Para Snowboard Worlds.

Most recent

French multinational insurance brand AXA will pay about £12m ($15.3m/€13.6m) per year as the new training kit partner of Premier League club Liverpool, SportBusiness Sponsorship has learned.

Barclays bank will pay between £4m ($5.2m/€4.6m) and £4.5m per season as the first title sponsor of the FA Women’s Super League, SportBusiness Sponsorship has learned. T

Chinese smartphone brand Oppo will pay between £8m (€9.26m/$10.3m) and £9m per year to partner with the Wimbledon tennis championships, according to industry sources.

US sportswear brand Nike is paying about $7.5m (€6.7m) per year to sponsor China’s League of Legends Pro League (LPL), according to industry sources.