Financial services institution Targobank has extended a deal with the German Football Association (DFB) to serve as an official partner of the DFB-Pokal cup competition.
The new agreement will run for six seasons, from 2016-17 to 2021-22.
Under the deal, Targobank will receive LED and static banner branding exposure inside stadia, including on the dugouts, and will also activate the partnership on digital platforms.
The agreement is the latest commercial contract to be sealed by the DFB for the knockout competition.
In recent weeks, carmaker Volkswagen and insurance group Ergo have signed up to support the tournament in deals that will run for six and three seasons, respectively.