HomeNewsNewsDrinks - SpiritsBasketballUSA

Tanduay Rum signs with NBA’s Nets, Barclays Center

Philippines-based Tanduay Rum has agreed a partnership with the Brooklyn Nets and the NBA basketball team’s Barclays Center home arena.

Terms of the deal were not disclosed, but it was confirmed that Tanduay Rum will serve as the official rum of both the Nets and the Barclays Center.

Tanduay Rum will also become an associate sponsor of the arena’s ‘Brooklyn Show’ platform and benefit from branding on signage throughout the venue.

The agreement marks Tanduay Rum’s first commercial deal with an NBA team and arena.