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Super League signs train partner

Railway company Northern has been named as the official train partner of England’s Super League club competition.

The agreement will cover the remainder of the rugby league competition’s 2017 season and will see Northern provide fans with travel arrangements to and from games.

Northern will also benefit from LED advertising exposure at all Super League games, and give fans the opportunity to access travel offers and enter exclusive competitions.

“Rugby league’s heartland in the north of England mirrors much of the area in which we operate and we at Northern are always keen to support and celebrate everything that this diverse and wonderful region has to offer,” Northern’s head of brand and business development, Joanne Morley, said.

“We are looking forward to working with Betfred Super League as rugby league is watched by many of our passengers. We’ll also be engaging in some of the community activity which the game supports across many of the towns and villages served by Northern.”