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Sri Lanka Tea Board gets behind national cricket team

The Sri Lanka Tea Board has agreed a three-year deal with Sri Lanka Cricket (SLC) to become the primary sponsor of the national team in away matches, according to the ESPN Cricinfo website.

The deal with the government-owned entity, which overseas tea production and export, is said to be worth R530m (€3.22m/$4.15m). The partnership will begin with the tri-series tournament in the West Indies later this month.

The news comes after the SLC last month agreed a three-year deal with telecommunications firm Dialog Axiata to become its primary sponsor for home matches – a partnership said to be worth R700m.

Dialog and the Tea Board had both bid for the combined package of home and away matches, but the SLC opted to split the deal to accommodate what it described as “national interests”.