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Six5Six succeeds Nike as India kit partner

Six5Six is set to become the India national football team’s new sportswear partner in the new year.

The Economic Times said that the All India Football Federation’s (AIFF) contract with Nike expired earlier this year. The two parties had been partners since 2006.

Six5Six, which is based in the northern Indian city of Gurugram, will begin a five-year deal with the 2019 AFC Asian Cup.

The agreement was brokered by the AIFF’s commercial partner, the Football Sports Development agency, which is operated by the IMG-Reliance venture that plays a central role in operating and commercialising football in the country.

Six5Six will supply apparel, footwear and equipment and will make a small financial contribution every year.

Six5Six is already the kit partner of two clubs from the Indian Super League: Kerala Blasters and Pune City FC.