HomeNewsNewsClothing - Non SportsFootballSpain

Scalpers extends fashion partnership with Sevilla

Spanish LaLiga club Sevilla has extended its partnership with fashion brand Scalpers until the end of the 2020-21 season.

The Official Formalwear partnership began in 2014-2015.

Under the deal, Scalpers will continue to dress the first team, coaching staff and the board of directors.

Scalpers opened its first men’s fashion shop in Seville in 2007. It has since opened up women’s and children’s lines, and now has almost 100 outlets in Spain, as well as a presence in Europe, Latin America and West Asia.

At the end of 2016-2017, Sevilla reported €13.6m ($15.5m) in sponsorship revenue, representing about seven per cent of the club’s income.

Most recent

1XBet spent big to oust BetVictor as Liverpool's exclusive betting partner, and MG Motor upgraded its China deal to global

When the IMG agency was acquired by WME and Silver Lake Partners in 2014, some industry experts thought its marketing services arm, IMG Consulting, would be sold off under new management

Several Premier League clubs have seen uplifts of 40 per cent or more in the value of their front-of-shirt rights going into the 2019-20 season, SportBusiness Sponsorship has learned.

Tyre company Continental opted to upgrade to a premium stage finish sponsorship package at this year’s Tour de France