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Queensland Reds sign up Zoo Sport as BLK replacement

Sportswear manufacturer Zoo Sport has been named as the new apparel partner of Australian Super Rugby franchise the Queensland Reds through an agreement with the Queensland Rugby Union.

The four-year deal will run until 2021, with the new kit to be showcased for the first time this Saturday during the Reds’ game against the Melbourne Rebels.

Under the agreement, all QRU players, coaches and staff will wear Zoo Sport kit. The company will also deliver QRU rugby programs throughout the state. The deal marks Zoo Sport’s first with a Super Rugby club.

QRU chief executive Richard Barker said: “This is an exciting new partnership between QRU and a dynamic company which has developed a reputation in Europe, Australia and New Zealand for servicing rugby teams and sporting organisations with high quality garments.

“Zoo Sport is the right fit for our elite teams as well as providing the necessary level of support to the QRU’s state-wide rugby programs. We also expect that many of our Queensland clubs and our wider rugby community will want to discuss their future kit requirements with Zoo Sport, who base their Australian operations in Queensland.”

Zoo Sport replaces BLK as the Reds’ kit supplier. The Australian sportswear company was placed into receivership in November and has since seen its association with a number of teams come to an end.