PSG renews Repucom deal

French Ligue 1 top-tier football club Paris Saint-Germain has renewed an agreement with sports marketing research company Repucom.

The new deal will run for two seasons, from 2014-15 to 2015-16.

Repucom will continue to evaluate the club’s media exposure, both nationally and internationally, as the club looks to provide sponsors with an accurate evaluation of their relationships with the club.

Frédéric Longuépée, the club’s deputy managing director of business operations, said: “The dynamism and international impact of Paris Saint-Germain is perfectly highlighted by the fact that during last season’s Uefa Champions League campaign, the club were visible on television for over 3,200 hours globally.”