Premier League clubs aim to ringfence sleeve sponsorships from gambling regulation

(Photo by Rob Carr/Getty Images)
(Photo by Rob Carr/Getty Images)

English Premier League clubs are likely to make the retention of shirt sleeve sponsorships by gambling companies one of the conditions upon which they will vote for a voluntary ban on front-of-shirt deals with betting operators ahead of new government legislation.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here