Portugal’s top basketball leagues split €3m Betclic title sponsorship

The Portuguese Basketball Federation has expanded its agreement with gambling brand Betclic, with the deal now including title sponsorship of Portugal’s flagship women’s basketball league, following on from news of Betclic’s acquisition of the naming rights to the men’s league in August.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here