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NRL’s Eels sign kit partner, Cowboys extend with shorts sponsor

Australian NRL rugby league club the Parramatta Eels has signed an official apparel partnership with sportswear brand ISC, while rival team the North Queensland Cowboys has extended one of its major sponsorship deals.

The Eels selected ISC as its merchandise supplier and apparel partner. The deal will run for three years starting with the 2018 season.

Meanwhile, the Cowboys signed an extended deal with Papua New Guinea-based rice producer and wholesaler Trukai Industries.

Under the new multi-year agreement, Trukai’s brand logo will remain on the back of the team’s home and away playing shorts.