Neymar agrees sweet deal with Mentos

FC Barcelona-bound Brazil forward Neymar has further enhanced his endorsement portfolio after agreeing a two-year deal with confectionary brand Mentos.

The agreement marks the 21-year-old’s first contract in this sector and is Mentos’ first licencing deal in the Brazilian market.

Neymar is considered to be one of world football’s most marketable stars and also enjoys endorsement deals with Nike, Panasonic, Claro, Terys-pe, Lupo, Guarana Antarctica, Unilever, Volkswagen, Santander and Heliar.

Neymar currently plays for Campeonato Brasileiro Serie A club Santos, but agreed a deal to join Barcelona at the weekend.