The NBA is removing all colour restrictions on shoes for the first time in league history, a move that is likely to be a boon for footwear manufacturers.
The rule change, as first reported by ESPN, is part of the NBA’s attempts to allow its players to be more expressive on court.
Last year – following Nike’s arrival as the league’s official apparel provider – the NBA introduced several alternate jersey designs, while teams could designate their home and road uniform colours at their own discretion.
The move is expected to lead to a multitude of new shoe designs from footwear manufacturers, with Nike in prime position to benefit. According to ESPN, around two thirds of NBA players wore Nike or Jordan Brand shoes last season.
Footwear restrictions will only extend to third-party logos, which will require league approval beforehand, and any “sharp protruding objects or reflective elements”. Teams can also impose their own rules regarding footwear and colour policy.