Italian Serie A football club Napoli has agreed a sponsorship deal with betting company planetwin365.
The two-year deal covers the 2017-18 and 2018-19 seasons. Napoli agreed the deal with SKS365 Malta, planetwin365’s parent company.
Planetwin365 will benefit from brand exposure at Napoli’s stadium and training ground as part of the agreement.
Communication and marketing initiatives will also be launched on social media to promote the partnership.
Giuseppe Tavarelli, sales director for planetwin365, said: “It’s a deal with high commercial and symbolic value.”