Motul renews with ACO, WEC and Le Mans

Engine lubricant company Motul has signed a multi-year renewal with the Automobile Club de l’Ouest (ACO) for the FIA World Endurance Championship (WEC).

The renewal sees Motul continue in its role as Official Lubricant to the WEC which includes the 24 Hours of Le Mans, where Motul is Official Lubricant Partner.

Thierry Quilan, president of the Motul management board, said: “Like Motul, the ACO has been at the forefront of automotive development and technology for a very long time, but we continually look to the future.  We share many common values with the ACO and, more recently with the WEC, as competition is in our blood and indeed in our DNA.”

The renewal extends the partnership between the three organisations formed three years ago.

Most recent

French multinational insurance brand AXA will pay about £12m ($15.3m/€13.6m) per year as the new training kit partner of Premier League club Liverpool, SportBusiness Sponsorship has learned.

Barclays bank will pay between £4m ($5.2m/€4.6m) and £4.5m per season as the first title sponsor of the FA Women’s Super League, SportBusiness Sponsorship has learned. T

Chinese smartphone brand Oppo will pay between £8m (€9.26m/$10.3m) and £9m per year to partner with the Wimbledon tennis championships, according to industry sources.

US sportswear brand Nike is paying about $7.5m (€6.7m) per year to sponsor China’s League of Legends Pro League (LPL), according to industry sources.