Drinks brand Monster Energy has signed a two-year extension to its sponsorship of Japanese motorcycling company Yamaha’s MotoGP operation.
The agreement covers Monster Energy’s role as an official sponsor of the Movistar Yamaha MotoGP team and that of title sponsor of satellite squad Monster Energy Yamaha Tech3.
With four ‘Monster Energy riders’ within the two teams, the MotoGP partnership spearheads a global Monster Energy-Yamaha alliance that stretches across multiple race disciplines and classes.
Yamaha Racing team principal Lin Jarvis said: “As two of the most recognisable brands in the premier class of motorcycle racing we have enjoyed a highly successful partnership together in recent years. Monster Energy’s sponsorship of both Movistar Yamaha MotoGP and also of Monster Energy Yamaha Tech3 holds special significance with the unique synergy between the two racing teams in the MotoGP class.
“Tech3 continues to provide a key role not just as credible protagonist in the fight for MotoGP honours but also as a nurturing channel for young talent for the factory team. We look forward to developing and strengthening this three-party relationship even further into the future.”