English Premier League football club Manchester United has upgraded its existing partnership with global tyre manufacturer Apollo Tyres.
The new agreement will run for three seasons, from 2016-17 to 2018-19.
The company, which had been serving as a regional partner of United, will now become the official tyre partner of the team on a global basis.
Apollo began its relationship with the club in 2013 as a partner in the UK and India, although this has since been expanded to include more than 100 countries across Asia, the Middle East and Africa.
Richard Arnold, group managing director at the club, said: “Over the past three years, we’ve been impressed with how Apollo has taken opportunities after partnering with us. The company has supported our international events, especially in India. It has helped empower communities during its growth, and has been able to see first-hand what can be achieved when working with us.”