NBA 2K League team Magic Gaming – the official esports arm of the Orlando Magic – has signed a new partnership with Orlando’s Full Sail University.
Under the deal, Full Sail University branding will appear on Magic Gaming’s digital home court, and co-branded content will appear both at Magic Gaming’s practice studio and at Full Sail’s new esports facility, The Fortress.
Additionally, Magic Gaming and Full Sail University will co-host esports events in and around Orlando.
Full Sail University is an Orlando-based school focused on careers in game development, media and technology. It also has a collegiate esports team and esports facilities on-campus.
Last May, Magic Gaming hired Gabriel Causse as its partnership development manager, following a long period as one of the only NBA 2K League teams without any direct partnerships.
Since then, Magic Gaming has signed partnerships with HyperX, Boxed Water, AS Monaco, Orlando Health, and GT Omega Racing.