Lotte Mart strikes Gwangju 2015 partnership

Korean supermarket chain Lotte Mart has become the latest company to sign up as a partner of the Gwangju 2015 Universiade multi-sport event.

Under the deal, Lotte Mart will provide snacks for volunteers and staff during this year’s edition of the student sporting showpiece.

The Gwangju 2015 Universiade Organising Committee has also acquired rights to use the Lotto Mart name and logo.

To support this marketing push, Lotte Mart will run various initiatives to help promote the event.