English Premier League football club Liverpool has signed a two-year extension to its partnership with online foreign exchange company InstaForex.
The new agreement covers the 2016-17 and 2017-18 seasons, with InstaForex retaining its position as Liverpool’s official online forex and binary options trading partner in Asia and the Commonwealth of Independent States (CIS).
The company will continue to hold rights to use Liverpool brands and imagery on its products and will benefit from a host of other marketing rights. InstaForex will also continue to offer fan experiences to customers across Asia and the CIS.
InstaForex first partnered with Liverpool ahead of the 2014-15 season and the two parties have since collaborated on a number of initiatives, including the ‘Spring in Liverpool’ social media campaign which gave customers the chance to win tickets to matches.