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Lions dress for success with Thomas Pink

UK-based formalwear company Thomas Pink has renewed its partnership with the British and Irish Lions rugby union team.

The new deal will see Thomas Pink support the team on its tour of New Zealand next year. Under the agreement, Thomas Pink will provide Lions players with official formal outfits on the tour.

The company will also design a range of formal and casual outfits, which will go on sale to the public from October. To mark the launch of the range, Thomas Pink will create its own “tongue-in-cheek” rugby club, which will be captained by an as yet unnamed Lions legend.

Thomas Pink joins Standard Life Investments, Canterbury, Mud House and Rhino as Lions partners. The company also sponsored the Lions’ tour of Australia in 2013.

The Lions’ tour of New Zealand will begin with a game against a Provincial Union XV on June 3, 2017.