Liga ACB bets on Sportium partnership

Sports betting company Sportium has entered into a partnership with Liga ACB, the top tier of domestic basketball in Spain.

Sportium has agreed a two-and-a-half-year deal to become the league’s ‘official home of betting’.

The agreement will cover the remainder of the 2015-16 season, as well as the 2016-17 and 2017-18 campaigns. The deal will also incorporate the Copa del Rey and Supercopa knockout tournaments.

Under the agreement, Sportium will be promoted across the league’s digital platforms and during television broadcasts of games. The company will also receive exposure at games through LED advertising boards.