UK jeweller Aurum Holdings has signed a three-year extension to its sponsorship agreement with the Leicester Tigers rugby union team.
Aurum Holdings, whose portfolio includes Goldsmiths, Mappin & Webb and Watches of Switzerland, stays on as the official time sponsor of Leicester Tigers through to 2016 and will enjoy naming and exclusive branding rights to the Goldsmiths Stand at the club’s Welford Road home.
Additionally, Goldsmiths will sponsor the Player of the Month award and host showcase events and player appearances in conjunction with the Tigers.
Aurum Holdings began its relationship with Leicester Tigers three years ago.