Kappa extends backing of French basketball showpiece

Italian sportswear company Kappa has agreed a deal with the French Basketball League (LNB) to extend its partnership with the organisation's Leaders Cup Knockout competition.

The agreement will run for three seasons, from the current 2015-16 campaign through to the end of 2017-18.

Under the deal, Kappa will continue to serve as an official partner of the Leaders Cup, which will take place this year from February 19-21.

Kappa will provide official event apparel for all staff at the tournament and will also run a number of competitions for supporters. In addition, Kappa will benefit from a number of additional branding and advertising opportunities at the event.