Jayco expands Basketball Australia relationship

Recreational vehicles and camping products manufacturer Jayco has reached a wide-ranging sponsorship agreement with Basketball Australia.

The deal, which runs through until the 2016 Olympic Games in Rio de Janeiro, relates to the entire women’s national team programme under Australian basketball’s governing body.

Jayco has sponsored the full-international team since 2010 and now adds naming rights for the Under-19 and Under-17 sides to its portfolio.

In line with Basketball Australia’s standard policy, the full commercial terms of the agreement were not disclosed.

Jayco is a long-time supporter of Australian sports, having sponsored basketball, cycling, horse racing and multiple football codes since its foundation in 1975.