IGA bags Falcons deal

Australian rugby league team Sunshine Coast Falcons has secured independent supermarket chain IGA Sunshine Coast as its first mid-season sponsor.

The Falcons compete in the Queensland Cup competition and recently reached a feeder-club agreement with National Rugby League franchise Melbourne Storm.

IGA will benefit from advertising and signage at the Falcons’ Sunshine Coast Stadium, along with commercial radio packages.

Terms for the agreement between IGA and Sunshine Coast Falcons were not disclosed.