Huddersfield extends with sponsor ahead of Premier League debut

Yorkshire-based outdoor clothing brand TOG24 has extended its partnership with recently-promoted English Premier League football club Huddersfield Town.

Under the agreement, TOG24 will see its brand promoted on perimeter board advertising at Huddersfield’s John Smith’s Stadium.

The company will also provide the ticket team at the club with jointly branded products.

The length of the new deal was not disclosed, but it will at least cover the 2017-18 season.

Sean Jarvis, commercial director at Huddersfield, said: “This is a defining moment for a club of our size, and to feel the shared passion between fans, players, club and our partners is something we’ve always worked towards.

“TOG24 is a Yorkshire-based brand with excellent quality clothing that will ensure our ticketing team look the part as we head into the start of the new season.”

Huddersfield was promoted from the second-tier Championship last season via the play-offs. The 2017-18 season will mark the club’s return to the top flight of English football following a 45-year absence.