HomeNewsNewsAirlinesFootballUSA

Houston Dynamo signs deal with Turkish Airlines

The Houston Dynamo have signed the first airline partnership in the MLS, in a deal with Turkish Airlines.

The agreement will make Turkish national carrier the Official Airline Partner of the Houston franchise.

The deal also will aim to bring additional visibility to Turkish Airlines cargo sub unit.

John Walker, president of president of business operations at Dynamo, said: “We are proud to partner with a world-class brand like Turkish Airlines and to help deliver additional visibility to Turkish Cargo.

“This partnership exemplifies and validates the international reach that Major League Soccer in Houston provides to global brands.”

Turkish Airlines is the world’s largest airline by number of destinations served worldwide.

 

 

 

Most recent

Wolverhampton Wanderers has secured a significant increase in the value of its front-of-shirt rights, after striking a new deal with Asian-facing gambling platform ManBetX.

PepsiCo-owned sports drink brand Gatorade will pay a fee in the low hundred thousands of euros to sponsor LaLiga in four Central American countries, according to industry sources

Brazil’s club football sponsorship market is in freefall following the loss of state-owned bank Caixa Econômica Federal – the biggest spender of the last decade.

Alibaba chief executive Jack Ma and Uefa president Aleksander Čeferin were the main movers behind the eight-year deal between Uefa and electronic payments brand Alipay, SportBusiness Sponsorship has learned.