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Heineken replaces Rolex as Australian Grand Prix title sponsor

Heineken is also the title sponsor of the Dutch Grand Prix. (Photo by Rudy Carezzevoli/Getty Images for Heineken)

Dutch beer brand Heineken has been announced as the title sponsor of the Australian Grand Prix, which returns to the Formula 1 calendar after a two-season absence in April.

Heineken replaces Swiss watchmaker Rolex as the title sponsor of the Melbourne race. Rolex had been the title partner of the Australian Grand Prix since 2013.

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