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Handball Bundesliga nets new ball partner

Sports equipment manufacturer Select has agreed a deal to become the new official ball partner of Germany’s top-tier Handball Bundesliga club competition.

Select’s partnership was introduced to cover the Bundesliga’s All-Star Game, which took place on Friday, and will continue on to the Final Four event on April 8-9 and the Super Cup match on August 24. The length of the agreement was not disclosed.

Select will benefit from brand exposure across Bundesliga media platforms, via the league’s website and in arenas during games.

Select replaces Molten as the Bundesliga’s ball partner. Molten had held a 12-year partnership with the competition.