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Gleneagles partners up with Glasgow 2018

The Gleneagles hotel in Scotland has agreed a deal to sponsor the first edition of the European Championships multi-sport event, which will be staged in Glasgow and Berlin next year.

Gleneagles will serve as an official supporter of the Scottish city’s Championships and will also act as the host venue for golf competitions.

The European Championships will combine the existing European competitions of athletics, aquatics, cycling, gymnastics, rowing and triathlon, with golf the only new event being staged as part of Glasgow 2018.

Golf’s European Championships debut will be backed by the European Tour and Ladies European Tour bodies and will include a men’s and women’s event, as well as a groundbreaking mixed competition.

“Gleneagles is a world leader when it comes to golf and we are delighted that they will play such a crucial role in the delivery of the new European Golf Team Championships, which will be a real first for world sport.” Frank McAveety, leader of Glasgow City Council, said.

“Glasgow is the gateway to Scotland and partnerships such as this with Gleneagles will help us bring one million more people to the city as part of Glasgow’s Tourism and Visitor Plan to 2023.”

The European Championships will see around 3,000 athletes visit Glasgow for golf, aquatics, cycling, gymnastics, rowing and triathlon events, with a further 1,500 competitors to travel to Berlin to take part in athletics events.

Gleneagles becomes the second official supporter of the Championships, with French IT services company Atos having last week been named as the event's timing, scoring and results provider.