HomeNewsNewsOther IndustryCricketAustralia

Gabba naming rights put on market

The Government of Queensland has put the naming rights to the Gabba, Brisbane’s iconic cricket stadium, on the market.

The deadline for the submission of expressions of interest from domestic and international companies to the government’s Palaszczuk Ministry has been set as April 17.

Selling the naming rights to the Gabba was a recommendation of the independent Queensland Stadium Taskforce Report, which was published last year. Funds raised from the sponsorship will be used to support renovation work at the stadium.

Queensland’s minister for housing and public works Mick de Brenni said: “After 123 years, we are unlocking the opportunity to restore the Gabba to its former glory. Giving this process the green light is the next leap forward to modernising our major sports facilities and the authority that runs them.”

Queensland’s deputy premier Jackie Trad said that a key condition of any deal would be that the ‘Gabba’ name is retained.

Aside from being one of the most famous cricket grounds in the world, the Gabba is the home ground of the Brisbane Lions Australian Football League team, along with the Brisbane Heat and Queensland Bulls cricket clubs.

Most recent

French multinational insurance brand AXA will pay about £12m ($15.3m/€13.6m) per year as the new training kit partner of Premier League club Liverpool, SportBusiness Sponsorship has learned.

Barclays bank will pay between £4m ($5.2m/€4.6m) and £4.5m per season as the first title sponsor of the FA Women’s Super League, SportBusiness Sponsorship has learned. T

Chinese smartphone brand Oppo will pay between £8m (€9.26m/$10.3m) and £9m per year to partner with the Wimbledon tennis championships, according to industry sources.

US sportswear brand Nike is paying about $7.5m (€6.7m) per year to sponsor China’s League of Legends Pro League (LPL), according to industry sources.